Your website exists to convert visitors into clients. But if your private practice website isn’t doing its job, what can you do to begin getting to work for you? In this article I’ll break down 5 reasons why your private practice website may not be getting you...
Have you ever heard someone say how you need a ‘marketing funnel’ in your private practice? If you’re confused as to what that means, please read on. In this article I’ll break down what it means to have a private practice marketing funnel and how it can be applied to...
Recently, one of my blog readers asked me, “What’s been the most surprising thing for you as you’ve been in business for yourself?” I spent a couple weeks noodling on that question and the lessons I’ve learned over the past two years. And now, let’s get vulnerable. In...
Psychology Today is often the go-to directory for most mental-health therapists when they launch their private practice. Because of its high Google rank and searchability, having a profile can help you get found by more clients. In this article, we’ll go over how you...
“Niching down” is a term you may often seen thrown around when it comes to marketing a private practice. Focusing on very specific populations of people or services is a great way to be the go-to expert in an area of therapy you love. But what if you’re just starting...
Writing great copy for your private practice website is one step toward attracting more clients. But the other step is presenting that information – through your website’s design – in a way that’s easy to read. This is why the size of the font on...
