18. What is Local SEO and how Can You Use it in Your Private Practice?

by | Aug 13, 2019 | Podcast, SEO (Search Engine Optimization)

We’ve been talking a lot about SEO on The Private Practice Elevation Podcast lately.

However, so far we’ve only discussed the strategies you can use to rank your therapy website for those keywords that your clients may use to find you.

This could be applied to any website, regardless of where you’re located.

But I know most of you are operating out of a local office and trying to attract clients that are in your area.

Perhaps you’ve dreamed of being the go-to therapist for your niche in your city.

How can you help ensure that when your perfect client – who lives near your practice – searches Google for therapeutic services, that your website will come up?

You do this through an extra level of search engine optimization: local SEO.

While traditional SEO strategies have to do more with letting search engines know what topics you’re an expert on, local SEO is all about the extra steps you can take to let Google know where you’re located.

Combining an optimized content strategy with a local SEO strategy could help your website rise above the competition in your area, drive more traffic to your website and ultimately help you get more clients.

Give a listen to this episode to learn more about local SEO and how you can use it in your own marketing strategy for your private practice.

In This Episode, You’ll Learn:

  • What local SEO is and how it differs from traditional search engine optimization strategies
  • Why you should invest in local SEO strategies for your private practice
  • What really matters for helping your website rank in local searches, both on and off of your website
  • 5 ways you can add local SEO to your search engine strategy

Download the Local SEO Starter Checklist

Ready to get started and apply some local SEO strategies to your own private practice? Just subscribe below and you’ll get access to my quick and dirty local SEO checklist.

Subscribe & Review in iTunes

If you’re not yet subscribed to the podcast I want to encourage you to do that today. This is the best way to make sure you don’t miss an episode! Click here to subscribe on iTunes.

And if you’re feeling extra generous, I’d love to hear what you think about the podcast. Reviews help others find the podcast plus I’d really love to hear what you think! Click here to leave a review. Just click on “Ratings & Reviews” then “Write a review.” Let me know what you like best about the podcast.

Thank you!

Links mentioned in this episode:

Grow your private practice with a new website strategy.

Get more traffic. Get more clients. Scale your practice.


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